Table of Content
20 Cold Email Greetings That WILL Get Replies!
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May 28, 2024
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Let's be real - cold emailing can feel like shooting arrows in the dark sometimes. You've spent hours researching the perfect prospects, crafting a killer message, but if that opener doesn't grab them instantly, it's all for naught. That's why nailing your email greeting is so crucial.
The right opener shows you've done your homework, builds an instant connection, and makes the recipient feel valued from line one!
With a solid grip on their attention, you're way more likely to get that reply you're after.
To help you up your cold email game, we've rounded up 20 attention-grabbing greetings proven to boost open rates and responses. Check 'em out:
The Personable Approach
"Good morning/afternoon [First Name]"
A friendly yet professional way to open while showing you're conscious of their time zone. Little touches go a long way.
"Hi there"
Sometimes simplicity is key, especially if you've crossed paths before or are sending a bulk email. Casual but not sloppy.
"Happy [Day of Week], [First Name]"
Acknowledging something as basic as the day adds a personal touch that can help you stand out amid the inbox chaos.
"Hi [First Name]"
Can't go wrong with the classic personal name grab. Just triple check that spelling - nobody wants an opener married to "Dude, I totally butchered your name..."
Pique Their Curiosity
"What did you make of [Industry Event]?"
Kick things off by sparking an engaging discussion on something topical and relevant to their world.
"Did you know [Fascinating Statistic/Fact]?Sharing a thought-provoking stat or insight related to their business shows you know your stuff.
"Is [Their Key Priority] top of mind for you now?"
Ask about their potential hot-button issues and you'll have their undivided attention.
"How can I make your life easier today?"
An ultra-direct way to position yourself as someone focused on providing value and solutions.
Make It About Them
"Thought you'd be interested in [Timely Suggestion]"
Everyone loves timely tips, so open by offering an idea for capitalizing on an opportunity.
"Saw your competitor [Recent News] - imagine if you had [X]?"
Capitalize on FOMO by referencing competitor moves, then tease how your offering could one-up them.
"Congrats on [Career Win]!"
People love shout-outs, especially for big career milestones. Use it to start building rapport.
"[Company] is doing amazing things since [Recent Event]"
Show you've been paying attention to their recent successes or initiatives.
Give 'Em an Ego Boost
"Longtime fan of [Project/Initiative]"
Who doesn't love a bit of well-deserved praise? Just be specific to prove you're not blowing smoke.
"Loved your insights at [Event]"
Complimenting public speaking or thought leadership efforts can be a great icebreaker.
"[Blog/Article] was such an insightful read"
If you genuinely admired something they wrote, say so! Personal sharing can fostertrust.
"Hoping to get your advice as an expert on [Topic]"
A bit of ego inflation while positioning yourself as an eager learner? Yes please.
Tap Into Shared Connections
"How do you know [Mutual Connection]?"
Finding a common link can instantly create a bond you can build on.
"[John/Jane] said we should connect!"
Who could resist after getting a warm intro from someone they respect?
"Saw your Forum comment on [Subject] and wanted to continue the discussion"
Online dialogues are a great excuse to strike up a new conversation.
"As a fellow [Interest], I bet you'd appreciate hearing about [XYZ]"
Establishing common ground over shared passions or hobbies is an easy way to relate.
There you have it - 20 openers designed to grab attention and kickstart conversations the right way. But don't just copy-paste - put your own spin on them based on your prospect's interests and your brand's unique voice.
Here's to more replies and way less rusty opening lines!
For other ways to break the ice, check out our youtube video!
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With ZELIQ, you can put these cold email greetings to use by sending automated mass email sequences with personalized variables such as FirstName and CompanyName & much more!